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Marketing Mortgages to Hispanics

Marketing mortgages to hispanics has its successes and barriers. The challenge to overcome is the visa and social security topic. It's imperative to be able to provide legal documentation to obtain a loan. It's a sensitive topic, but one that must be discussed and in a sensitive manner.

Pre-qualifying a buyer process - Loan officers submit the information to a bank, and a bank pre-qualifies them. A home is found. You get to the closing period, and the bank still needs one more step. The bank needs a letter from the social security administration saying that social security number belongs to that buyer.

Winning clients' trust is a big issue. There are Hispanics that want to work in Spanish, but there are Latino brokers that don't speak spanish or don't want to work with them.

Hipotecas Prestamos Febrero 28, 2006 10:53 AM | Proceso de Prestamos | La Compra de Una Casa | Comprar Casas Embargadas